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Removal guide

How to remove yourself from Comscore

Sitecomscore.com
Categorymarketing (audience measurement / analytics)
DifficultyMedium (slow, multi-form, cookie-scoped portions)
Time to processmedian ~33 days, mean ~35 days (their published 2025 CCPA metrics)

No public profiles. Holds behavioral/measurement data: cookie/device IDs from ScorecardResearch beacons across the web, panelist browsing data, survey/panel PII, demographic segments sold for ad measurement

Owner / network: Comscore, Inc. (NASDAQ: SCOR); operates ScorecardResearch and VoiceFive tags/panels

Removing yourself, step by step

  1. 01

    Go to https://www.comscore.com/About/Privacy/Data-Subject-Rights.

  2. 02

    For web-tracking data: use the Tagging form (ScorecardResearch/VoiceFive) — this is cookie/device-scoped; do it per browser/device.

  3. 03

    For panel, survey, or HR data: use the Combined (Panel and Other Data) form with deletion request.

  4. 04

    Complete identity verification as prompted.

  5. 05

    Anything not covered: email DSR@comscore.com.

  6. 06

    Set the ScorecardResearch opt-out cookie and re-apply after clearing cookies.

Data brokers re-list. Check again in 30–60 days.

Re-listing risk for this site: High for tag data — new cookies/devices re-accumulate immediately; cookie opt-outs die when cookies are cleared. Panel data deletion is durable.